How To Blog For Newbies

5 Easy Ways To Get Your Blog Banned By Google

How To Blog For Newbies Day 22

Tricking Google or Yahoo to rank your pages higher than they deserved is called spamdexing, or simply spam. There are a host of spam techniques and they can easily get your blog or website banned from search engines. Trust me, you don’t want this to happen because once your site is blacklisted, it’s no easy task to regain back the trust of the big G and the rest of the SEs.

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There are multiple ways of tricking the search engines, people being the clever creatures they are. However for my post, I would only describe to you about content spamming techniques. Mind you, my goal is not to teach you how to perform these techniques. Rather, you should know adequately enough to spot them to prevent your site from running afoul of the rules and suffering the consequences. Try to spot these methods on a fellow blogger’s site so that you could advise him from having his site blotted out.

1. Doorway Pages

Any page that is designed solely to achieve high search rankings, without adding any value to your visitors, is considered a doorway page. However, search landing pages are not doorway pages!

2. Keyword stuffing

Known also as keyword loading, this technique is really just an overuse of sound content optimization practices. It’s correct to use your target keywords on your search landing pages, and thus, use them often. Unfortunately, when you start throwing them in just to attract the search engines’ crawlers to your pages, they might be flagged. Dumping out of context keywords like ’sex’ into the alternate text for images is one variety of this same unethical technique.

3. Hidden Text

HTML offers many opportunities to place text in front of the spider that human visitor will never see. Fonts with similar color to the background is in a way shunned by some search engines. Displaying texts in unreasonably small sizes is also one hoary spam technique.

Newer approaches  include utilizing style sheets to write keywords on the page that are then overlaid by graphics or other page elements.  In a nutshell, anytime you can see text in the HTML source of a page that does not show up when you view the page in your browser, it is probably a spam.

4. Duplicate Tags

Using duplicate title tags or other metatags have been speculated to boost rankings in the past. The same style sheet approach that can hide text could also overlay text on top of itself. As a result, it is shown once on the screen but listed multiple times in the HTML file.

Frankly, I’ve tried this approach once on one of my website and I see no evidence that it has benefited from this rogue technique.

5. Duplicate Sites

Why stop at duplicate tags when you can clone your whole website?? Go ahead and duplicate your  contents in slightly different version under several domain names and then have each of your sites link to each other. The very thought of the consequence has just send a chill through my spine.

Bear in mind, these techniques I have just described to you do work. Search engines do get fooled, because they are after all mere programs created by human. However, spam techniques are akin to stock tips. When you hear about the tip, it is probably too late to apply them. Google might have already put in place a counter attack measure to punish those webmaster who is naive enough to resort to such ‘lazy’ strategies.

(How to blog and Blogging tips for newbies. How To Blog dot Org)

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Comments

Awesome article .. Don’t show your dirty ass to the big giants .. Ultimately you will be fired !!

We can´t live without google, so we obviously don´t want him as an enemy. check my blog :)

Great Article. Thank you, I’ll make sure I tread carefully as I set up my website!

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